There are few processes that are still analog but from medical files to banking, everything is becoming more digital. Of course, you cannot simply take something and make it digital. If you take a paper form to register for instance for a gym membership and make it digital, you will instantly not only transform the process but also improve it. Same for simple things like for instance a drop down for states, counties or provinces, checks on zip codes and addresses, that sort of things. The process is: transform AND improve. In this blog, I would like to address the next step after the improvement and that is the imagination. I am using the example of DriveGuide, a Dutch company that saw the possibilities of IoT and other technologies and created a new service. It is not only a new service to them but also to the market in the Netherlands. My purpose is to show you that thinking outside the box can give you a competitive edge and even open up new markets.
Yenlo Knowledge Blog
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